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PU24.it: ‘Adidas To Sponsor Yamaha and Sky VR46 teams’

Yamaha Factory Racing looks set to gain another sponsor for 2014. According to PU24.it - the same website which broke the news of Rossi's decision to drop Jeremy Burgess - sportswear manufacturer Adidas is set to sponsor the factory Yamaha outfit of Rossi and Jorge Lorenzo next season.

The deal is said to be part of a larger contract, which will involve the Team Sky VR46 Moto3™ squad as well. The deal appears mainly aimed at the Italian market; according to PU24, one of the benefits for Adidas will be better visibility for its ads on the Sky Italia channel, which will be broadcasting MotoGP™ in Italy next year, and which is a co-sponsor of Rossi's Team Sky VR46 Moto3™ squad.

Tags:
MotoGP, 2014

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